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Apple’s VR and AR headset isn’t intended for long periods of usage, with the company reportedly diverting away from the so-called “metaverse” vision in favor of shorter experiences.
Mixed reality headsets have been touted as the next big thing in computing, handling everything from games and entertainment to work and education. However, while some tech companies are leaning towards enabling users to spend a long time in their headsets, Apple is allegedly going in the opposite direction.
According to sources of Mark Gurman’s “Power On” newsletter for Bloomberg, Apple has thought about the metaverse, but seeks to avoid it. “I’ve been told pretty directly that the idea of a completely virtual world where users can escape to – like they can in Meta Platforms/Facebook’s vision of the future – is off limits from Apple,” writes Gurman.
Rather than using the headset as an “all-day device,” Apple instead intends for it to be used for smaller “bursts.”